As you know I was one of the guest judges at the second annual Cars.co.za Consumer Awards powered by Wesbank. It involved two full days of testing at Gerotek last year (during the heatwave!), which was such a thorough process. It was an eye opener for me because we had to look at every little detail about the cars (some I wouldn’t have thought of when buying my own car), and I can now say that I’m slightly more confident in recommending certain cars over other long trusted ones in various segments. Example, the Corsa was a very deserving winner over everyone’s favourite ‘family’ car, which fell under the Compact Hatchback category, the Honda Jazz. If you’re in that segment, get the Corsa – trust me.
The results were from 50% of the 13 judges, and 50% of the findings from Cars.co.za Owner Satisfaction Survey – so from real people driving and owning these cars. You don’t get more accurate than that! I’ve seen some comments on why certain cars were “picked” as winners. Nobody was picking favourites here, it was based on thorough testing, and direct scoring against numerous categories; and of course data from owners. And as the name suggests, consumer awards. The people have spoken. And the number don’t lie.
Cars.co.za’s awards programme has a multi-faceted judging process, based on inputs from seven members of the experienced editorial team and six respected guest jurors drawn from specialist fields. Once the judges’ scores were tallied and audited, the brand-specific data from the Cars.co.za Owner Satisfaction Survey, which incorporates feedback from thousands of South African new vehicle owners, based on their experiences of their vehicles (must be less than five years old and serviced through franchised outlets), was factored in for the purpose of calculating of the final results.
The event took place at Vodacom World in Midrand and was live streamed on most platforms. VW won 3 categories, while BMW and Suzuki won 2 categories each. Brand of the Year was determined solely by the consumer results, and I love that an underdog won. Also, if you want to catch some highlights, here’s the YouTube video of the livestream: https://youtu.be/LB81b7QcLuM. I recommend listening to Ines Jesus from Google around the 1:26+ mark.
Anyway, here are the results from last night’s award function:
All the judges:
Fantastic event by the Cars.co.za team! Already looking forward to the next one 🙂
Welcome to Wired to the Web. My name is Nafisa Akabor and I’m a technology journalist covering business and consumer tech for the last 13 years. I’m passionate about start-ups, smartphones, mobile payments, travel tech and electric cars. ✉️ firstname.lastname@example.org